I was delighted to be interviewed by Vivian Evans on her LIVE@Lunch podcast at the end of 2017. She asked me to share some tips on writing your business story. Vivian interviews women entrepreneurs to discover the gems they can share with you. She is passionate about enabling women in business to grow their online presence. Take a look at her website: https://www.vivianevans.com.au/ I hope you enjoy watching the interview. Vivian gets the odd word in here and there!

Do you have pet phrases that you use without thinking? Have you ever asked a business owner how things are going for them and they respond with the phrase, “I’m flat out!” They say this phrase with pride. It’s as if the only way to do business is at full pace. If you’re not completely stretched and have every minute filled with activity, you’re not really in business. I find it a strange thing to say and it leaves me imagining them lying prostrate on the floor causing custome